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Other Google projects
Here are some projects I worked leading the visual design, from product launches to regular newsletters.
Other Google projects
Here are some projects I worked leading the visual design, from product launches to regular newsletters.
Other Google projects
Here are some projects I worked leading the visual design, from product launches to regular newsletters.
Google Pixel 9 Pro Fold launch
CRM - Visual Design, Art Direction
The announcement series is a three-part email campaign designed to drive adoption of the Pixel 9 Pro Fold. It begins with a Pre-order phase introducing the device and Google Store incentives alongside AI and trade-in features. This is followed by a Buy Now phase targeting non-buyers with a focus on camera and entertainment capabilities, and concludes with a Reminder email to reinforce the final offer and encourage deep product exploration.
Google Pixel 9 Pro Fold launch
CRM - Visual Design, Art Direction
The announcement series is a three-part email campaign designed to drive adoption of the Pixel 9 Pro Fold. It begins with a Pre-order phase introducing the device and Google Store incentives alongside AI and trade-in features. This is followed by a Buy Now phase targeting non-buyers with a focus on camera and entertainment capabilities, and concludes with a Reminder email to reinforce the final offer and encourage deep product exploration.
Google Pixel 9 Pro Fold launch
CRM - Visual Design, Art Direction
The announcement series is a three-part email campaign designed to drive adoption of the Pixel 9 Pro Fold. It begins with a Pre-order phase introducing the device and Google Store incentives alongside AI and trade-in features. This is followed by a Buy Now phase targeting non-buyers with a focus on camera and entertainment capabilities, and concludes with a Reminder email to reinforce the final offer and encourage deep product exploration.
Google Wallet & Watch Cross-sell
CRM - Visual Design, Art Direction
This email targets existing Pixel users to drive holiday conversions. The goal is to showcase the Watch 3 as the ultimate phone accessory and encourage users to expand their hardware footprint within the Google ecosystem.
Google Wallet & Watch Cross-sell
CRM - Visual Design, Art Direction
This email targets existing Pixel users to drive holiday conversions. The goal is to showcase the Watch 3 as the ultimate phone accessory and encourage users to expand their hardware footprint within the Google ecosystem.
Google Wallet & Watch Cross-sell
CRM - Visual Design, Art Direction
This email targets existing Pixel users to drive holiday conversions. The goal is to showcase the Watch 3 as the ultimate phone accessory and encourage users to expand their hardware footprint within the Google ecosystem.
Google Pixel Upgrader Cycle
CRM - Visual Design, Art Direction
As a Senior Art Director, I led the creative execution for the Pixel Upgrader Cycle, a high-impact global CRM initiative. This project centered on a modular email system designed to scale across six major markets, targeting users with legacy Pixel devices
Google Pixel Upgrader Cycle
CRM - Visual Design, Art Direction
As a Senior Art Director, I led the creative execution for the Pixel Upgrader Cycle, a high-impact global CRM initiative. This project centered on a modular email system designed to scale across six major markets, targeting users with legacy Pixel devices
Google Pixel Upgrader Cycle
CRM - Visual Design, Art Direction
As a Senior Art Director, I led the creative execution for the Pixel Upgrader Cycle, a high-impact global CRM initiative. This project centered on a modular email system designed to scale across six major markets, targeting users with legacy Pixel devices
